Country Lead (Health-Tech)

Keyword: Commercial Lead, Country Lead, Strategy, CEO Office

We are looking for a hands‑on Country Lead to set up, run, and scale our business locally. This role is responsible for building the market from the ground up from defining the GTM approach, landing the first key clients, setting up operations, to building a small but solid local team.

This is not a maintenance role. The Country Lead will be expected to build systems, processes, and presence from zero, while personally driving commercial results in the early stages.

What you will do

• Establish the company’s local presence, including basic operating structure, processes, and ways of working.
• Set up core commercial and operational systems (sales pipeline, reporting, client onboarding, partner coordination).
• Define and execute the local GTM strategy: target segments, pricing approach, partnerships, and sales channels.
• Own the revenue number for the country.

What You'll Bring

• Minimum 8 years of experience, with strong exposure to commercial and operational roles.
• Proven experience in building businesses, teams, or functions from scratch (startups, new market entry, or scale‑ups).
• Solid background in B2B sales, partnerships, or enterprise solutions.
• Comfortable setting up processes and systems, not just managing existing ones.
• Experience in healthcare, wellbeing, insurance, employee benefits, HR tech, or B2B services is a strong advantage.
• Hands‑on, resourceful, and comfortable operating with limited structure in the early phase.

What sets this company apart:

Our client is a national leader in Wellbeing and Employee Health Benefit renowned for its commitment to innovation, quality, and service. They offer an inclusive and supportive work environment where every team member is valued and encouraged to reach their full potential. Their culture is one of collaboration, respect, and continuous learning. With a strong focus on work-life balance, they provide flexible working arrangements that cater to different life stages.

What's next:

Ready to take your career to the next level with this exciting opportunity? Don't hesitate!

Apply today by clicking on the link!

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.