Regional Sales Manager (FMCG - Food)

Regional Sales Manager - Banjarmasin (FMCG) Salary: Competitive and based on experience Location: Banjarmasin Keywords: collaborative, dependable, supportive leadership, inclusive, growth leadership, team, network, training opportunities, flexible working opportunities

A leading FMCG organisation is seeking a Regional Sales Manager to oversee the Kalimantan territory, based in Banjarmasin. This role offers you the opportunity to take full responsibility for sales performance, distributor and wholesaler coverage, and field team development across a diverse and vibrant market. You will be empowered to shape regional strategy, build strong relationships with partners, and nurture a high-performing sales team. The company values flexibility, training opportunities, and supportive leadership, ensuring you have the resources and encouragement needed to succeed. If you are passionate about connecting with people, sharing knowledge, and driving growth through collaboration, this is your chance to make a meaningful impact in an inclusive environment.

• Take ownership of sales targets and market share for the entire Kalimantan region, with the autonomy to implement strategies that drive real results.
• Build and nurture distributor relationships while expanding outlet coverage across General Trade, Modern Trade, and wholesale channels, ensuring broad market reach.
• Lead a committed regional sales team with supportive leadership, fostering professional growth through training opportunities and flexible working arrangements.

What you'll do:

As Regional Sales Manager Kalimantan you will play a pivotal role in shaping the commercial success of your territory. Your day-to-day activities involve collaborating with distributors to optimise performance; expanding coverage across various trade channels; coaching your team members for professional development; planning impactful trade promotions; monitoring market dynamics; maintaining healthy financials; aligning with cross-functional teams; and staying connected with customers through frequent travel. Success in this role comes from your ability to foster trust-based relationships with partners, share knowledge generously within your network, respond sensitively to market changes, support your team’s growth through training opportunities, and embrace flexible working arrangements that empower both yourself and those around you.

• You will be responsible for achieving sales targets, revenue growth, and increasing market share throughout the Kalimantan region by developing effective strategies tailored to local needs.
• You will manage and develop distributor relationships by conducting regular performance reviews, monitoring stock health, and engaging in ROI discussions to ensure mutual success.
• You will expand outlet coverage and numeric distribution across General Trade, Modern Trade, and wholesale channels by identifying new opportunities and nurturing existing partnerships.
• You will lead, coach, and develop the regional sales team—including Area Sales Managers, supervisors, and salesmen—by providing guidance, support, and ongoing training to foster a collaborative environment.
• You will plan and execute trade promotions as well as in-store activations while tracking their effectiveness to maximise visibility and engagement within the market.
• You will monitor competitor activity and market trends by gathering insights from the field and communicating them back to head office for strategic alignment.
• You will ensure healthy receivables, maintain optimal stock levels, and oversee secondary sales reporting to guarantee operational efficiency.
• You will work closely with Marketing, Trade Marketing, and Supply Chain teams to align regional plans with national priorities through open communication and teamwork.
• You will travel frequently across Kalimantan to stay close to the market, connect with stakeholders, and provide hands-on support where needed.

What you bring:

The ideal candidate for Regional Sales Manager Kalimantan brings extensive experience in FMCG sales combined with deep familiarity of distributor-led General Trade environments. Your proven ability to build dependable relationships across multiple levels—from distributors to retail partners—will be crucial. You possess strong interpersonal skills that enable you to nurture your team’s growth through supportive leadership while sharing knowledge generously. Your sensitivity towards local market dynamics allows you to respond effectively to changing conditions. You are comfortable managing budgets forecasting sales data ensuring operational excellence. Your willingness to travel frequently reflects your commitment to staying connected with stakeholders throughout Kalimantan. Being based in or relocating to Banjarmasin further strengthens your ties within the community enabling you to foster trust loyalty among partners.

• Bachelor’s degree in any field is required; Business, Marketing or Management qualifications are preferred for deeper understanding of commercial operations.
• At least 8 years of experience in FMCG sales is essential with a minimum of 3 years managing a region or multiple areas demonstrating commitment to communal goals.
• Proven track record in distributor-led General Trade is highly valued especially within confectionery, snacks or food & beverage categories showing dependability in fast-moving environments.
• Solid understanding of the Kalimantan market including trade structure and distributor landscape is necessary for building interdependent networks.
• Strong team leadership skills are vital with experience managing multi-level field teams reflecting supportive leadership qualities.
• Commercially sharp mindset is important along with comfort handling sales data forecasting budget management showing responsible stewardship.
• Willingness to travel frequently across Kalimantan demonstrates flexibility responsiveness and dedication to being close to the market.
• Must be based in or willing to relocate to Banjarmasin ensuring presence within the community.

What sets this company apart:

This organisation stands out as one of Indonesia’s most respected FMCG companies renowned for its commitment to quality products trusted by millions of consumers nationwide. Employees benefit from an inclusive culture where collaboration sharing knowledge supporting each other’s growth are at the heart of daily operations. Flexible working opportunities allow you to balance professional responsibilities with personal wellbeing while generous training programmes help you continuously develop new skills. Supportive leadership ensures every team member feels valued heard empowered—making it an ideal place for those who thrive on connection empathy teamwork. The company’s strong reputation within the industry provides stability security alongside exciting prospects for career advancement within a networked environment that celebrates diversity encourages communal achievement.

What's next:

If you feel ready to join a collaborative team where your expertise can make a lasting impact apply now!

Apply today by clicking on the link provided.

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.