Head of Modern Trade (Tobacco)
Head of Modern Trade (Tobacco) Salary: Competitive and based on experience Location: Jakarta Keywords: key account management, modern trade, collaborative, growth leadership
A leading organisation in Jakarta is seeking a Head of Modern Trade to drive the commercial success and brand visibility. This pivotal role offers you the opportunity to shape sales strategies, optimise trade investments, and foster strong relationships with key account customers. You will be empowered to lead a dedicated team, collaborate across departments, and influence market growth through innovative trade marketing initiatives. The company values your expertise in modern trade operations and provides a supportive environment where your leadership skills can flourish. With flexible working opportunities and access to ongoing training, this position is ideal for someone who thrives in a communal setting and is committed to achieving outstanding results through teamwork and shared goals.
- Take charge of strategic sales planning and execution, ensuring distribution targets are met while nurturing long-term partnerships with key accounts.
- Lead a talented team in delivering exceptional service levels, coordinating cross-functional efforts to enhance customer satisfaction and operational excellence.
- Drive impactful trade marketing campaigns that elevate brand presence, leveraging your analytical skills to monitor market trends and optimise financial performance.
What you'll do:
As Head of Modern Trade, you will play an instrumental role in shaping the commercial landscape for the tobacco industry. Your day-to-day responsibilities will involve negotiating promotional budgets with key account customers, optimising marketing investments to boost sales performance, and executing robust sales strategies that meet distribution targets. You will be at the forefront of building lasting relationships with key accounts, identifying new avenues for growth through insightful negotiations. Managing service level agreements will require you to coordinate effectively across departments, ensuring products are always available for customers. Your expertise in trade marketing will shine as you oversee the rollout of impactful campaigns that enhance brand visibility at retail locations. Financial stewardship is crucial; you will monitor investment spending and analyse market dynamics to inform strategic decisions. Leading a diverse team, you will nurture talent through supportive leadership while collaborating internally to achieve shared objectives. Your adaptability will be tested as you take on additional responsibilities assigned by management, all while maintaining a focus on communal success.
- Negotiate promotional and advertising budgets with key account customers, securing additional marketing support to maximise sales performance and brand visibility.
- Develop comprehensive sales strategies tailored to achieve ambitious sales and distribution targets within the modern trade channel.
- Build, maintain, and strengthen relationships with key account customers by identifying growth opportunities and negotiating mutually beneficial business agreements.
- Manage service level agreement requirements, ensuring consistent product availability by coordinating closely with related departments.
- Oversee the effective implementation of trade marketing programmes, including POSM, ISM, and planogram standards to enhance brand visibility at retail touchpoints.
- Monitor accounts receivable/payable and customer investment spending, conducting thorough financial analysis to support business growth.
- Analyse market trends and competitor activities, providing actionable insights that inform business decisions and drive competitive advantage.
- Lead, mentor, and develop team members by fostering a collaborative culture focused on continuous improvement and professional growth.
- Collaborate with internal stakeholders across departments to ensure seamless operations and alignment with organisational objectives.
- Perform additional duties as assigned by management, demonstrating flexibility and commitment to supporting broader business goals.
What you bring:
To excel as Head of Modern Trade, your background should reflect substantial experience in commercial roles within the tobacco and FMCG sector. You possess deep knowledge of sales strategy formulation combined with hands-on expertise in key account management. Your proficiency extends beyond technical skills; you are adept at nurturing teams through empathetic leadership while fostering an inclusive environment where collaboration thrives. Your analytical abilities enable you to interpret market trends accurately—translating insights into actionable plans that drive business growth. You have demonstrated success managing budgets efficiently while negotiating contracts that benefit both parties. Your interpersonal skills allow you to build trust-based relationships with stakeholders at all levels. Familiarity with modern trade operations ensures smooth distribution processes while your command of financial analysis tools supports sound decision-making. Above all else, your commitment to communal achievement sets you apart; you understand that shared goals are best realised through cooperation and mutual support.
- Bachelor's degree in Business Management, Marketing, Economics or related fields provides a solid foundation for understanding commercial functions.
- At least seven years' experience in sales, key account management or modern trade ensures you bring proven expertise in driving business outcomes.
- Minimum three years' experience in a supervisory or managerial role demonstrates your ability to lead teams effectively within complex environments.
- Proficiency in English (written and spoken) enables clear communication across internal and external stakeholders.
- Advanced knowledge of sales strategy development and key account management equips you to deliver on ambitious targets.
- Expertise in trade investment optimisation and budget management allows you to maximise resources for greater impact.
- Strong negotiation skills coupled with contract management experience help secure favourable agreements with partners.
- Hands-on experience managing trade marketing programmes ensures successful campaign execution at retail touchpoints.
- Comprehensive understanding of modern trade operations and distribution management supports efficient product flow.
- Financial analysis capabilities including AR/AP monitoring empower you to make informed decisions based on data-driven insights.
- Competency in Microsoft Office (Excel, PowerPoint, Word) alongside familiarity with sales reporting systems facilitates accurate tracking and reporting.
- Leadership qualities such as team development, strategic thinking, problem solving, communication skills, stakeholder management, result orientation, business acumen, decision making and analytical thinking are essential for success.
What sets this company apart:
The organisation stands out for its dedication to creating an inclusive workplace where every team member’s contributions are valued. The company invests heavily in training programmes that encourage personal growth—ensuring you remain knowledgeable about industry developments and best practices. Supportive leadership fosters an environment where collaboration is not just encouraged but celebrated; colleagues work together towards common objectives rather than competing against one another. The culture emphasises dependability—your efforts are recognised as part of a larger network committed to achieving collective success. Opportunities for advancement abound thanks to generous investment in employee development; whether it’s through formal training or mentorship initiatives, your career trajectory is supported every step of the way. The organisation’s reputation for ethical conduct means you can take pride in being part of a team that values honesty and integrity above all else. By joining this company as Head of Modern Trade, you become part of a community dedicated not only to business excellence but also to nurturing talent within a warm and welcoming environment.
What's next:
If you're ready to make a meaningful impact within a supportive team environment—where your leadership skills are valued—this is your chance!
Apply today by clicking on the link provided.
Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.
About the job
Contract Type: Perm
Specialism: Sales
Focus: Sales - General
Industry: FMCG
Salary: Negotiable
Workplace Type: On-site
Experience Level: Senior Management
Location: Jakarta
FULL_TIMEJob Reference: QQOD2M-612A1F7A
Date posted: 14 July 2026
Consultant: Annisa Fatinah
jakarta sales/sales-general 2026-07-14 2026-09-12 fmcg Jakarta ID Robert Walters https://www.robertwalters.co.id https://www.robertwalters.co.id/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true