Brand Manager (Innovation)

Brand Manager (Innovation) Salary: Competitive and based on experience Location: Jakarta Keywords: Brand Innovation, Product Development, FMCG, Food & Beverage, Consumer Trends

Our client, a leading player in the FMCG sector, is seeking a creative and forward-thinking Brand Manager – Innovation. This high-impact role, based in Jakarta, is focused on driving product innovation that aligns with evolving consumer tastes and market trends. You will lead innovation projects from idea to launch, work on exciting new product development initiatives, and be the voice of the future for one of the most dynamic categories.

• Lead innovation projects from idea to launch
• Work on exciting new product development initiatives
• Be the voice of the future for one of the most dynamic categories

What you'll do:

As the Brand Manager (Innovation), you’ll play a key role in identifying white space opportunities, leading new product development (NPD), and working closely with R&D, marketing, and commercial teams. You’ll take ideas from concept to shelf, ensuring alignment with consumer insights and brand strategy.

• Identify market trends and consumer insights to inspire innovation pipelines
• Lead end-to-end product development – from ideation, testing, to launch
• Collaborate with cross-functional teams including R&D, marketing, and commercial
• Coordinate product positioning, packaging, and go-to-market strategies
• Monitor post-launch performance and continuously optimize based on feedback

What you bring:

We're looking for a dynamic and curious individual who loves bringing ideas to life. You’re not afraid to challenge the status quo and thrive in a fast-moving environment.

• Minimum 5 years of experience in brand or product innovation, preferably in FMCG
• Strong background in launching new products or line extensions
• Solid understanding of consumer trends and category dynamics
• Proven project management and stakeholder coordination skills
• Creative mindset paired with a strong analytical approach

What sets this company apart:

This is your chance to join a reputable company that values creativity and agility. You’ll be part of a passionate team focused on shaping the future of food and delivering innovation that resonates with Indonesian consumers.

What's next:

Got a passion for creating the next big thing in food & beverage? Let’s make it happen!

Apply today by clicking on the link!

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.