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Marketing Manager (FMCG Snack)

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Marketing Manager (FMCG Snack) A compelling opportunity has arisen for a well-seasoned Marketing Manager to join one of the leading FMCG companies. Key Skills: Marketing, Brand Management, Strategic Planning, New Product Launches Our client is seeking a dynamic Marketing Manager to join their team. This role offers the opportunity to handle product launches, brand management, and strategic planning the fast-paced FMCG sector.

The successful candidate will provide clear direction for the brand marketing team, supporting specific business objectives across different channels and segments. They will also have the chance to develop annual strategic plans and marketing budgets for brand management programmes.

  • Supervise marketing expenditures to maintain profitability
  • Lead and guide all marketing initiatives within the brand category
  • Create and implement marketing plans for both existing and forthcoming products

What you'll do:

As the Marketing Manager, you'll have a key role in defining the company's brand identity. Your duties will include managing product launches, enhancing brand visibility, and overseeing marketing budget allocation. Your capacity to offer clear guidance to the brand marketing team will be vital in attaining business goals across different channels and markets. Moreover, your expertise in devising strategic plans and handling budgets will be instrumental as you lead the company's brand management initiatives.

  • Developing the core identity of the brand and understanding consumer perceptions and values associated with brands among the target audience
  • Introducing inventive concepts to the brand lineup that enhance the creation of shared values
  • Creating strategies for brand portfolio, pricing, and promotions
  • Overseeing the entire process of brand portfolio development from inception, through execution, to final oversight, while ensuring the brand's overall performance

What you bring:

As a Marketing Manager, you'll have a crucial part in defining the brand strategy. Your responsibilities will include pinpointing target consumers, grasping their perceptions of brand values, and devising effective strategies to connect with them. Additionally, you'll play a key role in comprehending marketing strategy, crafting enjoyable shopping journeys, and establishing a strong brand portfolio strategy. Moreover, you'll oversee the creation of well-coordinated brand strategies aligned with functional objectives, ensuring the success, sustainability, and strategic coherence..

  • Minimum eight (8) years of proven experience in branding and marketing within FMCG sector
  • Ability to develop strategic plans and manage marketing budgets effectively
  • Experience in evaluating marketing programme impacts and creating performance reports
  • Excellent collaboration skills with both internal teams and external stakeholders
  • Leadership skills with an ability to provide clear direction for a team

What sets this company apart:

This is an exciting opportunity to join a company that values innovation, creativity, and commitment. They believe in fostering an inclusive work environment where everyone feels valued and heard. Their commitment to diversity is evident in their diverse workforce and the inclusive culture they have cultivated. They offer a range of benefits including flexible working arrangements, professional development opportunities, and a supportive work environment.

What's next:

Ready to take your career to the next level? Apply now!

Apply today by clicking on the link. We can't wait to hear from you!

Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Product / Brand Marketing

Industry: FMCG

Salary: Negotiable

Workplace Type: Hybrid

Experience Level: Senior Management

Location: South Jakarta

Job Reference: XL9XUG-C9E610A7

Date posted: 06 June 2024

Consultant: Jessica Oentoeng

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