Trade Marketing Manager
Location South Jakarta
Consultant Nathalia Atmaja
Date posted 10 February 2017
An exciting Trade Marketing Manager role has just become available. You will be developing a trade marketing plan in line with brand plan and sales channels.
About the Trade Marketing Manager Role:
The Trade Marketing Manager will focus on developing promotional programs that attract business from wholesalers, distributors and retailers. You will be working with each brand manager (planogram, promotion, merchandising, communication) for key accounts or special projects and utilise planogram software to develop effective solutions for key accounts or working with all assets available and developing new programs when needed including in-store merchandisers.
- Develop category strategy defining channel roles across all brand
- Develop channel and promotion strategy for each channel
- Lead development of shopper touch-point and deliver brilliant results in all shopper marketing and in-store elements from POSM
- Drive innovation and strategies on driving consumer at store level to engage with
- Develop insight base (shopper insight) for initiatives including in-store activations, promo pack
To succeed in the Trade Marketing Manager role, you should have at least a Bachelor's degree from a reputable university.
- Minimum three years' shopper marketing/trade marketing and key account management experience
- Strategic development of shopper plans
- Shopper concept and strategy
- Understanding consumer and channel trend
- Familiar with data (Nielsen, shopper insight, consumer insight, sales data) and able to translate it into action
This global consumer goods company needs no introduction and is recognised as the leader in its field of expertise. The culture is demanding but if you are confident and have a can-do attitude the potential rewards are significant.
If you are confident and have a can-do attitude, this is the role for you. Great career progression opportunities await the right person in this exciting Trade Marketing Manager job.
Apply today for this new opportunity.